As President and CEO, Mr. Holladay works to ensure every aspect of Parkway is aligned with the mission, “to be the best most respected provider of service to the insurance industry.” Mr. Holladay has over 28 years of insurance investment and accounting experience. His background includes extensive insurance portfolio modeling experience aimed at reducing risk by lowering future surplus volatility. With an in-depth understanding of statutory accounting, he is focused on how each investment transaction enhances the net investment income and adds to the surplus of the client. Of equal importance is his vision that each portfolio is unique and designed to provide for the specific insurance products that are sold by that client.
Mr. Holladay is a founding member of Parkway Advisors and currently serves as a Board Member and Principal of the organization. Prior to joining Parkway, Mr. Holladay was the Portfolio Manager for an insurance company. He has served on a national committee for insurance accounting software development and as a beta tester for new industry statutory accounting software. The core of his experience is centered on understanding insurance liabilities and how they relate to the assets of the insurer. He has worked closely with top actuaries in the industry and is experienced with some of the industry’s top actuarial software programs. Mr. Holladay has specific experience in structured finance, cash flow sensitivity testing, and credit analysis. His passion and focus are on incorporating all aspects of an insurance company’s specific needs, products, and objectives in order to optimize the investment portfolio. Mr. Holladay holds the CFA (Chartered Financial Analyst) designation and has a degree in Finance/Psychology. His extensive knowledge is well respected within the industry and he is dedicated to staying informed of the changing regulations within the insurance industry. His focus for Parkway is centered on service to the insurance industry by integrating biblical principles throughout the organization.
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Theron R. Holladay, Sr.
Theron R. Holladay, Sr.
PRESIDENT AND CHIEF EXECUTIVE OFFICER
God has blessed me with an amazing wife of 25 years and two beautiful children. I am also very close to my extended family and cherish family activities. My entire family loves to travel and my most recent passion involves studying my family history and ancestry. Therefore, I have combined these two passions into a new hobby I refer to as ancestry excursions. Traveling to locations where my ancestors lived has allowed me to step into their shoes and better understand things. In the summer of 2017, I traveled with my son to locate the grave of Daniel William Holladay who was a patriot in the Revolutionary War. While there we were able to locate graves, homes and places of other decedents of Daniel and walk on the land he previously farmed. In the summer of 2017, we traveled to England and discovered the location of the burial of Sir Leonard Holliday who was the lord mayor of London during 1605. The grave has been covered with a street; however, the picture above is my family having tea near this location. We then discovered etchings of his Grandfather Edward in a Church in Minchinhampton. This etching allowed us to see an actual representation of a direct ancestry from 1515. While in Minchinhampton we met others in the town aware of our history and some of our modern distant relatives. In London we viewed the grave of another direct ancestor, William Marshal (1147 – 1215). He has been called “hero of Magna Carter” and “the greatest knight to ever live”. Going forward I am hopeful for more ancestry excursions with my family.